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PostPosted: Fri May 13, 2011 10:28 pm 
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FEAR wrote:
thats interesting.... you may be on to something there.... the weed may be making you paranoid (j/k buddy) but its a real possibility i think. you get real credit if it happens!

I already called it a few days ago:

JacksonStone wrote:
Agreed. It's an odd business model: put out a bunch of crap at somewhat reasonable prices that most people don't want to buy, then price the watches people actually like so high that most people won't buy them either. Way to be proud of not doing market research, Breitling. We'll see how proud you are when you get subsumed by LVMH.


My analysis isn't anywhere near as advanced as Roff's, but even so, calling it is calling it.


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PostPosted: Sat May 14, 2011 4:30 am 
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Aahh, that's what subsumed means! Sorry English is not my first language bro... :lol:

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PostPosted: Sat May 14, 2011 8:48 am 
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boogiebot wrote:
FEAR wrote:
i took a breitling display to the barrett jackson show in last month and sold 30 new lings at the show. they sold almost 20 the week before at ameila isle car show. people love em and have been buying. so we'll see.
and apparently the asian market is ON FIRE!!
again, i can only comment on what i see in my world, but the 2010 cosc numbers will tell, but i dont think they are out for a while.


wow that is interesting FEAR. Im curious to know were the buyers at the show older or younger deomgraph. youre right alot of people on here hate the new breitlings me being one of them. so im just curious

most were older, 40+


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PostPosted: Sat May 14, 2011 9:04 am 
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FEAR wrote:
boogiebot wrote:
FEAR wrote:
i took a breitling display to the barrett jackson show in last month and sold 30 new lings at the show. they sold almost 20 the week before at ameila isle car show. people love em and have been buying. so we'll see.
and apparently the asian market is ON FIRE!!
again, i can only comment on what i see in my world, but the 2010 cosc numbers will tell, but i dont think they are out for a while.


wow that is interesting FEAR. Im curious to know were the buyers at the show older or younger deomgraph. youre right alot of people on here hate the new breitlings me being one of them. so im just curious

most were older, 40+



This doesn't surprise me at all. We are comparing the new models to a lot of existing models we loved and were discontinued. The view of the majority of this site does not reflect the majority of folks who will buy a Breitling. Most purchases, I assume, are of a first Breitling. These folks go to the display and don't see what most of us see - the models we loved replaced by models we either dislike or are luke warm to. We see the obliteration of the Superocean line, the odd looking Chronomat, etc... We are also more attuned to the price issue. The average Breitling buyer doesn't know what a standard Navi cost last year.

There still exists the notion of conspicuous consumption - the higher the price tag the more a meaningful segment of potential buyers will be attracted to it.

Having been to Barrett Jackson several times, I'm not at all surprised it was a sell out. A guy dropping $9K on a watch at B-J goes home happy he saved $191K on the car he might have bought.

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PostPosted: Sat May 14, 2011 11:16 am 
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Moving to LVMH could be good for deep pockets to help supply their in-house movement but could be bad for the exclusivity of the brand.
Look at what they're doing with Tag Heuer. I can get a Carrera now in the vending machines at the front of Wal-Mart (j/k). Tag is so bastardized now. Obviously they're looking to liquadate to make new moves, but in-turn what does that do to your Monaco or Carrera that you now are trying to re-sale. You get raped over

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