The Breitling Watch Source Forums

Again:

Amazing how much use I get from these!

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Chronomat, Steel/Gold, MOP Dial, 2-tone band (2008)
Super Avenger Black Baton Dial (2009)
Bentley B04 GMT Silver Dial (2013)
Avenger Blacksteel Baton Dial (2014)

These emoticon are truly grim, but they do amuse me!

Here's another one for your err....."collection" Boney -

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Driver8

Site Moderator

Yeah, I found that one, it takes a while to develop, and let's face it, puke emoticons are all about instant shock, so I let it slide.

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Chronomat, Steel/Gold, MOP Dial, 2-tone band (2008)
Super Avenger Black Baton Dial (2009)
Bentley B04 GMT Silver Dial (2013)
Avenger Blacksteel Baton Dial (2014)

I love Costco, and I am always suprised at what they sell. I think it is by far the best of the big box retailers.

With regards to Costco selling Breitlings, I am a bit suprised. I have seen Tags, Movados, but never Rolex or Breitling. But I guess considering that my local Costco had several cases of 2005 Bordeaux priced between $200 and $750, I guess they are not afraid to sell some quality products.

I will check next time I am there and see if they have any Breitlings and snap some pics.

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Rock Chalk!

Truth be told, I didn't know what kind of watch Invicta was.

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Breitling Chronomat Evolution

THat would soften the blow, anyway!

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Chronomat, Steel/Gold, MOP Dial, 2-tone band (2008)
Super Avenger Black Baton Dial (2009)
Bentley B04 GMT Silver Dial (2013)
Avenger Blacksteel Baton Dial (2014)

Lots of things come to mind here...

First of all, there is a lot of difference between countries and regions in the countries. I have lived in US, Japan, France, Germany, and the UK. My girlfirend is Dutch and I am over there all the time. My job covers all of Europe. My father is American, my mother French.

I can fully understand that someone from a less urban area of the US would think a Breitling is an Invicta. My father was the distributor for Invicta in the US South-East for a couple of years, and they do a good job of selling the general population. It's a well made watch with various Japanese, and Swiss movements and a lot of them are "tributes" to well known Swiss watch designs, often Rolex. They go for around $200 to $400 retail.

I don't believe a "young professional" in New York or Silicone Valley would make the same mistake, though.

If you look at the awareness of Breitling in London, the Netherlands, France or Germany, my perception is that they are very well known, although no where as much as Rolex. Certainly they will be very well known by the 18-35 male professional demographic. My 19 year old son who now works for a major Medical company in Germany, even told me that now a Breitling is now the "in" thing to have.

I will admit I am a snob as well myself, but I think that Breitlings getting awareness in the "Chavs" demographic just shows that Breitling has managed to position itself in the "pedestrian" luxury segment along with Cartier, Rolex, Burberry, Chanel, etc.

Me, personally, I am more interested (as Roff described) in the history and the aviation connection of the Breitling brand, and prefer it to be less well known (although I'll secretely admit that I am happy for someone to be impressed by it!).

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Navi 1966 806 (Venus 178)
Chrono-Matic ref. 2130 (Cal. 11)
Navi Mechanique (Lemania 1873) LE Patrouille de France
Navi Old II (Valjoux 7750) LE Snowbirds (sold)
Tavannes 1942 Chronomat ref. 769 (Venus 175)

I read an article in Time magazine a few years back that mentioned that they were the largest retailer of wine in the country.

This seems to be an abbreviated version of what I read. Its interesting:
http://www.time.com/time/magazine/artic ... 53,00.html

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-RJ