The Breitling Watch Source Forums

I saw a post about a Breitling outlet over on watchuseek and didn't believe it. Then I checked the website for the mall that was listed and sure enough, they list Breitling as opening in November. Here is a link to the mall's website, you have to scroll down to see Breitling listed.

http://www.premiumoutlets.com/outlets/s ... g.asp?id=7

What does everyone else think about Breitling opening an outlet store? I understand they may need to move some older product, but I'm not sure an outlet store is the answer.

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Justin
Please contact me via PM for the contact details for Govberg Jewelers
Govberg is an AD for over 50 fine Swiss and German watch brands.
Visit them on the web at http://www.govbergwatches.com or call 800-528-8463

In other words, the product most of us here want? I'm going!

I think it cheapens the brand.

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18k Rolex Datejust / Breitling Crosswind Special / Patek SS Nautilus / Bvlgari Diagono Chrono / Bvlgari Scuba / Omega Speedmaster Professional / 60s Omega Constellation

Nah, those older models that we all love are long gone. They will end up offloading all the Colt 44 Sprinkler Valve models that no one wants.

Vey odd - a last gasp attempt to shift the Flying Bs

The main Canadian AD has an outlet store under a different name and has a few Breitlings in there along with other brands, but that's very different from a Breitling sponsored outlet. Don't get that at all.

i dont think its an outlet store... its another boutique based on this job posting. but what people infer from its location, may as well be an outlet.

http://jobview.monster.com/getjob.aspx? ... eed_jobcom

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FW

Crosswind Special, White
Chronomat 44 B01 LE
Navi 01 LE, Vapor Silver

That's good to know, but I agree, if you're going to open a boutique, I don't know if an outlet mall would be the best choice.

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Justin
Please contact me via PM for the contact details for Govberg Jewelers
Govberg is an AD for over 50 fine Swiss and German watch brands.
Visit them on the web at http://www.govbergwatches.com or call 800-528-8463

And if you were going to open an outlet, you would probably call it a boutique anyway!

and whatever it is, i will go check it out and report back in nov as im only 40mins away.

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FW

Crosswind Special, White
Chronomat 44 B01 LE
Navi 01 LE, Vapor Silver

I don't think it sends the right brand image, even if it is a boutique.

right now they dump the older merchandise to dealers at a heavy discount, lots of that merch ends up on jomashop, ashford and other discount sites, this way the brand can control the online inventory, limit the discounting and control the product. i think its a good idea. and i have heard from the top of the top face to face its an outlet. breitling is cracking down on discounting and doing their best to maintain the brand integrity and keep it as tightly prices as cartier, rolex and other to tier brands they feel they are on the level with. this is one setp towards that

I wonder if theyre looking into which type of lighting makes DLC and rubber look the best.

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-RJ

i think that this is where all the pieces with the rubber bezels go....hahahaha

The outlet is true... It gives Breitling the ability to take back discontinued product from their dealers and sell it in a controlled Breitling environment. I'm told discounts will be 20 TO 30%.

This will hopefully help the cash flow of the dealers by freeing up dollars to purchase the new required Top Range... It should also help to discourage dealers from dumping product on the gray market...

We shall see.

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BC