Comparing watches to cars, I like this.
I'd compare my Seiko Monsters to a garden variety Toyota Camry/Corolla or something. Heck, I can't even stop the second hand when I pull the crown out, so the similarities run pretty deep.
Breitling? I'd say it's a closer fit to Audi than Alfa (with Bentley on the high end for obvious reasons).
-Classy/understated
-Does share some key parts with more humble concerns (VW), but is mostly its own design
-High quality materials, High level fit/finish
-Not renowned for reliability or resale value
-Undervalued/underappreciated compared to some peers despite offering more for the money

