The Breitling Watch Source Forums

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BREITLING EMERGENCY + UTC CORAL DIALS
BREITLING AEROSPACE TITANIUM PROF (SOLD)
ROLEX SUBMARINER BI-COLOR BLUE DIAL
LOUIS VUITTON TAMBOUR DIVERS
PANERAI LUMINOR

That watch is SICK (quite spectacular)

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SA Blue Dial Silver Subs Pro 2

i really like this new concord watch. for a while there i thought that concord was going to disapear into obscurity. correct me if i am wrong but isnt concord made or owned by the same company that makes movado? i would assume that this watch is probably very expensive and the fact that it shares the same lineage as a watch like movado erks me. same thing as when toyota labels a car as lexus. why not call it what it is a toyota. i understand about branding for a different market but they only seem to do this kind of stuff in north america. in europe a lexus is a toyota.

can some one clarify what price this watch is?

Fascinating watch. I would also be interested in knowing the price.


By that logic, shouldn't you call a "Breguet" a "Swatch," then? Or is that what they are doing in Europe these days, and we uncouth Americans just are not aware of it? Or, speaking of cars, what do you call a "Volvo" in Europe?

///M

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There is a very fine line between "hobby" and "mental illness." --Dave Barry

no need for name calling lol....i am your neighbor to the north sitting on candian soil over here. no idea about breguet and swatch. i guess i should be more specific about what i mean. from my understanding Breguet was acquired by Swatch in 1999. This would sugges that Swatch never made the luxury brand.

i am not 100% sure if Movado makes Concord or if they acquired it somewhere along the way. If concord was a stand alone company similar to Breguet that got acquired then thats a totally different thing IMO.

Wow... what a way to make a statement on your wrist~ indeed very choice

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"I don't got the bright watch I got the right watch" -Jay Z

I think I understand what you are getting at. I just get tired of the constant drone of "In sophisticated parts of the world, they do/think X, whereas in America, they do/think Y."

Branding discussions that concern automobiles are also a pet peeve of mine. Platform integration is the name of the game in the auto industry. It doesn't matter if you acquire a brand or create a new one, the entire point is to share components and chassis to achieve cost savings. For example, Volkswagen Group is the world leader in platform integration. They build every single car they make across 4 entire brands (roughly 32 models of Volkswagen, Audi, Skoda, and SEAT) using only 4 platforms. On average, Audi cars share more of their components with Volkwagen partner models than any other luxury car brand does with it's parent company, including Lexus and Infiniti. So it doesn't really matter that Audi was acquired in 1965 whereas Lexus was created by Toyota. An Audi is more a VW than a Lexus is a Toyota.

Watches are similar. Platform integration are how the industry survives. It's not just for movements, but also the cases. And it's not just between brands of the same caliber. Zenith, for example, gets the majority of its cases from Tag Heuer. My $12,000 Chronomaster Open Grande Date is encased in a Tag! And the Tag Calibre 36 RS movement is actually a Zenith El Primero. Ask anyone on this board whether they would rather own a Tag or a Zenith, and everyone (myself included) will of course say, "Zenith!" But, really, if you buy a Chronomaster or a Grand Carrera 36 RS the cases and the movements were all manufactured, assembled, and tested by the same people. I don't know if anyone knows who actually makes Breitling's cases. It's possible that neither ESQ (the owner of Movado) nor Concord make their own cases. Certainly, in every Concord I have seen they don't make their own movements (obviously, this one here is different).

However, speaking of cars and Americans, I will admit that it's usually my fellow countrymen who irk me by saying they "only buy American cars." I tell them, I do to. I say the first car I owned was made in Japan, but I felt I had to be patriotic, so I made sure that my next two cars were made in the USA. My first car was an '89 Mercury Tracer. The other two? A Subaru Outback and a Toyota Corolla. For some reason, they never laugh.

///M

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There is a very fine line between "hobby" and "mental illness." --Dave Barry

Movado does own Concord and Swatch Group do own Breguet (and a number of high end brands). Extending that logic, our Breitlings have Swatch movements.

It's been done to death and it's simply a corporate ownership thing that is a result of rationalisation of the industry.

Pricing, well as they say, if you have to ask you can't afford it!

I believe that if you can find one available you will need to part with something in excess of $300,000

you are right at this pricing i could not afford it. but regardless of what the item is i still would have to ask. its just me....call me cheap but i cant set out to buy something without knowing what i am in store for.

as for comments about movado owning concord...this was in no way meant to offend anyone. i am still new to this watch game and i have a lot to learn