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 Post subject: Farewell, Mr Magada...
PostPosted: Sat May 03, 2014 9:12 am 
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Aldo Magada, 55, International Sales & Business Development Director at Breitling since 2010,
will become the next president and CEO at the head of Zenith.
He will replace Jean-Frédéric Dufour, who became last month CEO of Rolex.

Zenith, along with Hublot and TAG, owns to luxury conglomerate LVMH,
whose Horology Dept. is led by Jean-Claude Biver, famous inspirational mogul.

Biver and Magada know well each other, since Magada was Product Director
and then Marketing Director at Omega in the 90's when Biver was CEO.

I had the privilege to meet Aldo Magada in Beijing (here wearing his Chronomat GMT on rubber strap).

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Cheers,
Brice

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PostPosted: Sat May 03, 2014 4:31 pm 
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Also had a chance to meet Aldo on a couple of occasions.
A pleasant chap. Wish him all the best at Zenith.

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PostPosted: Sun May 04, 2014 4:17 am 
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Not sure how badly Breitling will miss him. Maybe harsh, but international sales haven't been great over the last few years for Breitling - although to be fair, sales in general haven't. Biggest winner in this latest reshuffling of executives is clearly Rolex - Dufour is a great catch.


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PostPosted: Sun May 04, 2014 5:12 am 
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Afaik, I can't figure this out, Roffensian.
But Zenith has a real great potential -- referring to its remarkable history -- and does need a consistent marketing policy, not achieved yet.
I bet Aldo Magada will work this out nicely...

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