One of the new credos of Kern, make sure you have watches available to buy when a new model is announced.

Imagine if that idea caught on with certain other companies!

Guys, who already know, are there any Endurance Pro from the Professional collection already on sale, which is temperature compensated? and approximately how much will they cost?

widely available, online, in Boutiques & at AD. One of the new credos of Kern, make sure you have watches available to buy when a new model is announced. List is US$ 3k

I know that the Breitling people review this board. Correct me if I am wrong but doesn’t watchfred work for Breitling? Anyway, to the Breitling team there seems to be a major shortage of Rolex watches, if there was ever a time to try and regain market share or bring this brand back to its glory days; now is that time.


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Breitling just needs to do what Rolex does..produce less than the demand is, never give discounts, rather destroy the watches that don't sell and don't let them be sold at outlet or discounters....very simple.

I'd buy a Breitling Rolex in a heartbeat...just as long as they don't have that new Breitling B on it...

well, it sometimes brings unwanted results, had the hell of a time to get people to delete pics of an LE that will be launched in week 39, but already is on stock in Boutiques... and the sales staff in two Far East boutiques didn't know these were still under embargo and started showing them to clients

Slow to come here but thought it was an interesting topic so figured I'd dip my oar in.

First, G Kern is incredibly open. If you read all his press releases, interviews etc you get a great insight into the company. For example, he's fully aware of the oversupply problem AND the issues with how regional distributors have dumped stock to crash prices. He's reining that in asap. Especially ceasing distributor deals and having a more direct route to the consumer.

Two. If you look at grey market stock for places like jomashop and chronext its all pretty old - very little current catalog. For example, lots and lots of out of catalog colts, bucket loads of old transoceans, the short lived Navitimer 8 stuff that was obviously cleared in a rush, a few earlier experiments with the new catalog but not a lot else. Also the 'claimed' MSRPs seem inflated - most are a good 10-20% higher than MSRP in Australia/UK etc. Is the US a particular problem for dumping OR are distributors picking stuff up internationally much cheaper and funnelling it back to the US to sell at inflated "discounts".

Three. It appears Breitling, far from competing with Rolex, it setting itself to be the anti-rolex, casual-sustainable-inclusive (and recently their marketing guy added accessible) sounds like Breitling is not so much seeking to woo Rolex buyers but rather attract those put off by that companies approach. And I'm guessing you guys have talked about being more than just aviation and returning to a more breitling family/ernst catalog.

Now - we can debate until the cows come home if that's a good strategy or bad one. Is this a go woke - go broke move or a rebirth of Breitling as the very best version of itself (I tend to the later)? But my main point is that we really don't have to guess at their plans - they are out there for us to see (more anti-rolex thinking).

PS - before going all gooey eyed over rolex and wishing breitling followed their lead - their biggest seller and the watch that keeps them the biggest in the business is the Lady Datejust and that routinely sells at heavy discount. The sub etc are halo products deliberately withheld and used to increase demand elsewhere. As Breitling fans ask yourself - is that how I'd like them to treat me? Wall the wall 35mm navitimers and wait lists and preferred customer status required for the stuff you really want?

Is it just me, or do you guys find it rather strange that we get such a shinning response from a new account in this forum. Dare I say it? Is this a shill posting?


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No way, I've never read anything misleading on the internet.