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| Kern: Breitling popularity in USA (4th) at expense of China https://www.breitlingsource.com/phpBB2/viewtopic.php?f=1&t=64167 |
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| Author: | coltstrong [ Tue Mar 06, 2018 1:10 pm ] |
| Post subject: | Kern: Breitling popularity in USA (4th) at expense of China |
Somewhat surprising Kern pointed out that Breitling success in USA, 4th biggest luxury swiss watch seller, is diametrically opposed to their success in China: USA, invented airplanes, has a nostalgia for flying, in China aviation is negative. USA loves big bold watches, China doesn't, etc. Interesting take and Kern mentions they have to cater to both markets even though they seem opposite. |
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