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Do Breitling's hold their value well?
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Author:  jloyd [ Sun Aug 01, 2010 8:58 pm ]
Post subject:  Do Breitling's hold their value well?

Getting an SA very soon as a birthday treat to myself.

This will be my first watch in excess of £2.5k, and just curious as to how well Breitling's hold their value.
ie. say I were to sell the watch two or three years down the line (unlikely, but hypothetically speaking), how much would the watch be worth roughly?

Author:  dhalem [ Sun Aug 01, 2010 9:11 pm ]
Post subject:  Re: Do Breitling's hold their value well?

jloyd wrote:
Getting an SA very soon as a birthday treat to myself.

This will be my first watch in excess of £2.5k, and just curious as to how well Breitling's hold their value.
ie. say I were to sell the watch two or three years down the line (unlikely, but hypothetically speaking), how much would the watch be worth roughly?


Not very well. It's impossible to predict the future, but a three year old Super Avenger is probably worth about $2500(£1590) right now. I'd figure it'll lose 30-40% of it's value.

Author:  Alan M [ Sun Aug 01, 2010 9:40 pm ]
Post subject:  Re: Do Breitling's hold their value well?

Agreed, however if you buy well 'pre-loved' they can go up in price.

Author:  avers [ Mon Aug 02, 2010 8:05 am ]
Post subject:  Re: Do Breitling's hold their value well?

This will be the case with ANY watch you buy, not just Breitling.

Unless you are getting very limited production watch, you should expect significant loss of value for re-sale purpose.

Let me repeat what has been said many times - watches are not an investment, don't expect to make any profit on them.

Keeping in mind what was said, I think your strategy should be focused on minimizing potential losses. I suggest you buy pre-owned or negotiate as much of discount as you can from ADs.

Author:  nickng [ Mon Aug 02, 2010 8:22 am ]
Post subject:  Re: Do Breitling's hold their value well?

avers wrote:
This will be the case with ANY watch you buy, not just Breitling.

Unless you are getting very limited production watch, you should expect significant loss of value for re-sale purpose.

Let me repeat what has been said many times - watches are not an investment, don't expect to make any profit on them.

Keeping in mind what was said, I think your strategy should be focused on minimizing potential losses. I suggest you buy pre-owned or negotiate as much of discount as you can from ADs.


Well said. Even for a new Panerai or Rolex, value will drop 2-3yrs down if resale. Best not to sell at all. Just buy what you love & to appreciate it everyday.

But if you must sell, than I suggest to buy a preowned watch. That will certainly hold it's value better.

Author:  jnelson3097 [ Mon Aug 02, 2010 9:11 am ]
Post subject:  Re: Do Breitling's hold their value well?

Buy preowned if you want the value to stay around what you're going to pay. I sold my Panerai 112 that I bought preowned for exactly what I paid for it after owning it for 15 months.

Author:  roman4405 [ Mon Aug 02, 2010 9:17 am ]
Post subject:  Re: Do Breitling's hold their value well?

I don't know too much about the resale values but I look at it like a car, you're gonna loose money if you buy brand new. If you're patient you can find what you're looking for pre-owned and since SA's are pretty popular there are a lot of them out there. You may even be able to find one that still has some of the Breitling warranty left.

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