The Breitling Watch Source Forums

There's no such thing as Breitling Canada. The Canadian distributor is a company called Grigoros who also own the largest Canadian AD - La Swiss (La Suisse in QC).

The guy that runs Grigoros - Harry, uses it as his personal ego trip, but he has no idea how to run a customer facing business - and certainly no concept of customer service. La Swiss is encouraged to compete across stores so you end up with situations where a watch is shown as in stock but the store won't send it to another store because they claim that they are holding it for a customer. Additionally, La Swiss are encouraged to sell watches that Grigoros don't have in order to get the money.

In some ways the situation is worse for non La Swiss ADs as they are reliant on Grigoros for stock, and who do you think get's the pick of the watches?

Finally, Grigoros is outside of the Breitling family and Canada is a small market so not top of the list of priorities for Breitling.

Breitling are unlikely to do anything about it, Harry also has distribution rights for Greece and Breitling are making money so why change. The Canadian market isn't big enough for a company owned distributor and BUSA isn't a good idea because it adds additional exchange rate issues (which is part of why Zenith is so price uncompetitive in Canada relative to the US).